Many small business owners wonder what the big deal is about Twitter. Should they be on it? Is it worth their time? How will anyone find them? In a recent article I contributed for Video Army, a Venice-based video marketing production company, I discuss how Twitter can play a very important role as a customer service tool by saving small businesses or entrepreneurs precious time and money that would normally be spent weeding through emails while also providing the crucial voice and transparency that they need to survive in a world full of advertising noise. It concludes with three easy tips on how to get started.
Full article: Video Army | How To Use Twitter for Customer Service
